Soothes and moisturizes. It is a colorless, odorless, viscous liquid that is sweet-tasting and non-toxic.
Helps hold the toothpaste together. It's also a sweetening agent that won’t cause cavities, obviously.
Polishes and cleans, aiding in the removal of plaque and food particles and stains.
Aqua, melted ice, dihydrogen monoxide. You know the thing.
Starves plaque producing bacteria. It sweetens but doesn’t break down the way sugar does. Xylitol also promotes a neutral pH level in the mouth.
Derived from coconut oil, this foaming ingredient also helps to emulsify and maintain the consistency of the paste.
Cocos Nucifera (Coconut) Oil
Naturally works to get rid of bacteria and whiten your teeth.
A thickening agent derived from plants. We like plants.
Natural Coconut Flavor
To add just a hint of that coconut flavor we all know and love.
Stevia Rebaudiana Leaf/Stem Extract
A Sweetener, but that good, all natural kind.
Helps to gently polish away stains and plaque. Gotta love some good ol salt.
Agave Tequilana Stem Extract
A calcium and iron rich, all-natural sweetener.
Naturally absorbent and porous, charcoal works hard to help lift stains and tartar from your teeth.